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Booking flow UX design · Seattle, WAClient product design

Choreless Booking Flow

Choreless picks up, washes and returns laundry across Seattle. The 2026 booking flow starts from one question: what is the least we must ask for a first pickup? The answer is an address, a phone number and a name. Everything else is optional or comes later.

Client
Choreless Laundry
Role
Product designer (UX / UI)
Scope
Mobile booking flow
Status
Live
Choreless mobile booking flow, step one: a single address field with hotel search and a Google review rating
The flow

Five short steps to a placed order.

Address, plan, schedule, about you, pickup method. Each screen has one job, a progress bar shows where the customer is, and a summary screen closes it out.

Overview of the five-step Choreless booking flow: address, plan, schedule, about you and pickup method, ending in an order summary
Step 1 · Address

Begin where the customer already is.

The first question is whether Choreless serves the customer's area. Hotel addresses are recognised, and the rating sits right under the field.

Choreless booking step one: enter your address to check service area, with a hotel search link and review rating
Step 2 · Plan

Pay as you go, or subscribe.

Price per pound up front. Subscription plans sit one tap away and can be changed without leaving the flow.

Choreless booking step two: pay-as-you-go pricing next to monthly laundry subscription plans
Step 3 · Schedule

Dates and services on one screen.

Pickup date, frequency, what needs washing and delivery speed together, so the customer sees the whole order take shape.

Choreless booking step three: pickup date, frequency, laundry services and delivery speed chosen on one mobile screen
Step 4 · About you

Ask only for what we need.

Phone number and name are required. Email is optional. A satisfaction guarantee and Seattle customer count sit beside the form.

Choreless booking step four: a short sign-up form asking only for phone number and name, with email optional
Step 5 · Pickup method

The handoff matches where you are.

Home, hotel or office. Each gets its own pickup and drop-off options, so the driver arrives knowing where to leave the bag.

Choreless booking step five: pickup and drop-off options for home, hotel and office, including doorman, reception and in person
The summary

Everything in one place before you order.

Plan, price, promo code, tip and payment on a single screen. Nothing is charged until the laundry is picked up and weighed.

Choreless order summary screen showing plan, price breakdown, promo code, tip and payment before submitting

Want a flow this clear?

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